Open Today! Sales: 9am-8pm Call us at: 610-632-7236

About Mercedes-Benz of Lehigh Valley

History & In the Community

Mercedes-Benz of Lehigh Valley was established in April of 2018 when the Vinart Family of dealerships purchased Knopf Automotive. The Vinart Dealerships have been serving residents of the Lehigh Valley since 1983 at their other neighboring stores. Founded by Art Wright and Vince Piazza back in the early 1980’s, the dealership group is now managed by Andrew Wright, a Lehigh Valley native and the son of Art Wright.

All together, the company employs over 400 team members and collectively is responsible for retailing over 6,000 cars annually. The company has always been active in local charitable endeavors with particular emphasis on causes related to autism, heart health and scholastics sports.

Mercedes-Benz of Lehigh Valley Mission, Vision & Values

Our Vision

Simply the Best. Those three words embody what we strive to be everyday in every aspect of our business.

Our Mission

To deliver Simply the Best quality automotive products and services to an exceedingly happy following of customers in a workplace environment built on the principles of integrity, respect, communication and professionalism.

Our Values

  • An exceptional customer experience
  • Opportunities for our associates to grow and prosper
  • Focus on continuous improvement through innovation and accountability
  • Being the best of the best amongst our peers
  • Playing an active role in our community
  • Having fun!
Mercedes-Benz E-Class Sedan in grey parked at an angle

Pillars of Professionalism


  • We pursue professional excellence together, with a commitment to continuous improvement in all that we do.
  • We approach each day wit a results-oriented and outcomes-based mentality to reach our business goals and objectives
  • We choose to bring positive, passionate and enthusiastic attitudes to our work and others on a daily basis.
  • We seize every opportunity to serve our fellow-team members and customers through our humble, welcoming, encouraging and helpful spirits.

People Skills

  • We build all of our relationships upon a foundation of integrity speaking truthfully to one another, and our customers, in every interaction.
  • We related to others respectfully at all times, acknowledging the worth, value and dignity of every one of our team-members and customers.
  • We practice listening to one another with emotional empathy with the purpose of intellectually seeing things from the perspective of others.
  • We choose to unselfishly place the needs of others before our own, while striving to create a life-giving rather than a life-taking culture together.

Communication Skills

  • Be honest
  • Keep current
  • Attack problems; not people
  • Act; don’t react


  • We clarify our expectations of one another continually in order to effectively manager our relationships in a spirit of accountability.
  • We assume personal responsibility for our attitudes, words, actions, choices and the quality of our work performance.
  • We take ownership of our mistakes refusing to engage in excuse-making, finger-pointing or blame-shifting.
  • We follow-up and follow-through on the personal commitments and promises we make to others demonstrating our accountability to one another.

Serving Our Lehigh Valley Community

Mercedes-Benz of Lehigh Valley is located in Allentown, PA also serving Easton, Bethlehem, Coopersburg, Emmaus and the surrounding areas. For more information on our dealership just click one of the buttons below. We look forward to seeing you!

Mercedes-Benz of Lehigh Valley is located at: 3401 Lehigh Street • Allentown, PA 18103
Mercedes-Benz of Lehigh Valley 40.5533199, -75.4896336.